Marketing ROI Calculator
Measure return on Google Ads, mailers, and other lead sources.
Calculators that work for any home service trade — tax estimates, customer lifetime value, marketing ROI, and employee cost breakdowns.
Start with the calculators and templates contractors in your trade use most.
Measure return on Google Ads, mailers, and other lead sources.
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Business math tools that work for HVAC, plumbing, electrical, and any home service trade.
Measure return on Google Ads, mailers, and other lead sources.
Estimate what your business could sell for using the SDE × multiple method — with value drivers, a likely price range, and a revenue cross-check.
True cost of hiring a tech including taxes, benefits, and vehicle.
Find the monthly revenue and jobs your shop needs to cover all fixed costs.
See if a truck, tool, machine, or software pays for itself — payback period and return on investment.
Find the total burdened labor cost for one job — loaded hourly cost (wage + burden) × hours × crew — and see labor as a percent of the job price.
Split one job’s revenue and cost across your crew, subcontractors, and materials — and see the margin you keep on each.
Turn any job price into a monthly payment — show "$X/month," compare terms, and see total interest.
Turn part and material cost into the right sell price — convert markup to margin (and back) and stop underpricing every job.
Some business decisions apply to every trade — how much to spend on marketing, what a customer is worth over time, and whether you can afford your next hire. These universal calculators give you quick answers without opening a spreadsheet.
Use them alongside trade-specific tools for HVAC, plumbing, and electrical work. When your pricing is dialed in and your documents are consistent, Larry can focus on what matters most: answering every call and booking the job.
Templates, articles, and product pages that pair with these tools.
Free downloadable documents for HVAC, plumbing, and electrical contractors.
Browse templatesGuides on pricing, hiring, marketing, and operations.
Read guidesState-by-state license requirements for HVAC, plumbing, and electrical contractors.
View licensing guidesSee how Larry answers calls and books jobs for your team.
Get a demoYes. Every tool on CloseCrew is free to use. We built it for universal contractors who need professional business resources without paying for generic software.
No account is required to run calculators or try generators. Some downloads may ask for your email so we can send you a copy — you can unsubscribe anytime.
Absolutely. Enter your own numbers, customize templates with your logo and pricing, and use the results in your daily operations.
Many contractors use CloseCrew tools alongside Larry, your AI receptionist, to stay organized while every inbound call gets answered. Tools help you quote smarter; Larry helps you capture every lead.